Why Farm Wives Prefer Romance Novels (a theory)

Right off the bat, I need to let you know that I haven’t conducted a Gallup Poll about who does and doesn’t read romance novels.

A Harlequin Heartwarming romance.

A Harlequin Heartwarming romance.

I’m not basing my opinion on any audience measurement, or public-opinion tallies or anything else quite so snooty-wooty.

My theory evolved accidently. I truly didn’t expect it.

Flashback:  Long ago. Arizona. Small, satellite office. Boxes of Harlequin Romance paperbacks everywhere – packed, unpacked, being mailed somewhere. Typewriters clacking away in another room.

I was super young and working for a temp agency before a major move to California.

Have to admit I was a bit of a clerical snob back then. I was a shorthand whiz (130 wpm) and typed at least 80 wpm on a bad day. So when I was told my temp job for the next two weeks involved reading mail, highlighting the main points, and handing the letters off to someone else to type a response, I scoffed.

Say what? Read letters? In a romance novel office? Embarrassing!

Basically, I needed the job, but my attitude stunk. It got stinkier when they wheeled in a huge mail-room cart full of handwritten letters.

We’re talking back when people wrote to publishers, and their letters were actually read and answered. Wow.

Now run outside and scream.

I know.

It’s that strange.

Ancient times.

With a heavy spirit, I started reading. Before I knew it, it was lunch time. Then it was time to go home. Next morning, I was back and eager to continue. I read and read, highlighted and highlighted. *personal habit . . . isn’t everything important?*

Women poured out their hearts about what those books meant to them, and how they managed to squeeze water out of a rock – that is, find time to read. The largest percentage of letters I read were from farm wives in the Midwest and the South. Coming from a country/ranch background, I identified with them.

Somewhere into my umpty-umpth letter, I began to like the ladies who wrote to Harlequin. A lot. I learned all about their lives.

They cooked huge country breakfasts for their families and cleaned up the mess themselves. No husband help in the kitchen back then. Most of the time, the kids were still in diapers, or off to school or doing other chores.

After breakfast, these farm wives headed to the garden to hoe or pick vegetables to clean, can, freeze, puree or cook. If not that, hundreds of other tasks needed “tended to.”

Hubby resurfaced about lunchtime, often rolling in from the fields on his tractor– HUNGRY!

They cooked three meals a day, scrubbed their houses, raised kids, worked beside their husbands, grew crops, turned live chickens into dinner, slopped pigs, tended to livestock, watered lawns with hoses, sewed clothes and curtains and raised flowers.

They were deeply involved in their children’s school activities, neighbors’ calamities and successes…and church.

Rough around the edgesThey talked about their husbands in positive, humorous ways. Sometimes they caught them reading their romance novels, and it delighted them, even as it gave them fodder to tease the poor dudes unmercifully.

Somehow, bless their hearts, they found a little time to curl up with a warm-hearted Harlequin romance paperback.

Their letters dripped with sincere praise as they literally begged for the next exciting adventure.

So here’s my homemade theory – romance books were (are) the best little mini-vacations for rural women facing a daily flood of endless tasks.

Picture it! After farm wife:

Snapped a zillion bushels of green beans, and/or,

Spooned the last batch of scalded, peeled peaches into sterilized Mason jars with a few whole cloves and a sprinkle of cinnamon, and/or,

Stayed up all night with a stressed-out mama cow in labor,

6419476she dives into the pages of a romance novel for an imaginary ski trip to Aspen, an ocean romp in Jamaica or a wild holiday in Rome with a handsome rogue *think Gerard Butler* pursuing her knock-down, gorgeous bod, and brilliant mind.

For oh-so-brief lapses of time, farm wife’s own impossibly thick lashes fluttered,

her fair cheeks burned,

her pulse raced.

She was admired, beloved, and sought after like the rare beauty she truly is.

Scores of men want her, but only her one true-love hero will ever win her heart!


Farm wife closes the book and stares wistfully out the window for a few seconds.


On her feet.

Time to mop, weed, cook, can, drive, water, hoe, plant, sew, feed, restore, carry, soothe a worry, smooth an argument, or smooch a kid.

See what I mean?

Romance books are escapism on steroids for work-weary females.

Don’t you just love these work-weary, wonderful ladies!

Are farm wives still into romance books? I don’t know. I would really love to hear from some of the rural wives out there. Also from you brave urban warrior wives.

What books transport you to another world where you don’t think about wiping noses, cleaning dog poop off your shoes or worrying about cooking meals?

I love to hear from you.

*One disclaimer. The new wave of so-called “romance books” that have nothing at all to do with romance, history, or splendid writing and everything  to do with mere titillation, lust, and gawdawful writing do not deserve our attention here.*


Just for fun . . .

Give me one of them sasparillies and a good romantic book, bar keep!

Give me one of them sasparillies and a good romance book, barkeep!


Feel free to wander around my website. It's guaranteed non-toxic.

If you like Sassy, Danger and Mystery, you'll love my any-age novels. Silki, the Girl of Many Scarves: SUMMER OF THE ANCIENT and Silki, the Girl of Many Scarves: CANYON OF DOOM are available at your nearest Barnes & Noble Bookseller, on this website, Amazon, B&N.com and more. For your convenience, it’s also available on Kindlethe Nook and most other eBook readers.

Book Three of the Silki trilogy, VALLEY OF SHADOWS, launches fall 2016. Here's a quick synopsis:

Bummed that yet another summer has passed all too quickly, Silki and her best friend Birdie head out for one last hurrah at the Navajo Nation Fair. When the fun is overshadowed by the theft of a famous horse, Silki is plunged into a baffling adventure teeming with international undercurrents and intrigue. What’s more, boy-crazy Birdie is fluttering her eyelashes at Silki’s good-looking, visiting cousin at every turn, and Rez legend Old Man Concho is coughing up secrets dating back to 1942. What possible connection could he have to the Japanese tourists, and will Silki discover an ancient truth about the Valley of Shadows in time to save Lava, the leader of the Ghost Herd, as well as salvage her own broken heart?

Meet my CANYON OF DOOM AND VALLEY OF SHADOWS illustrator, the Drawing Hands.

Jodi Lea Stewart was born in Texas and grew up in Apache County on a cattle ranch near Concho, Arizona. She left the University of Arizona in Tucson to move to San Francisco, where she learned about peace, love and exactly what she didn't want to do with her life. Since then, Jodi graduated summa cum laude with a BS in Business Management, raised two children, worked as an electro-mechanical drafter, penned humor columns for a college periodical, wrote regional western articles and served as managing editor of a Fortune company newsletter. She currently resides in Texas and New Mexico with her husband, two Standard poodles, two rescue cats and numerous gigantic, bossy houseplants. SUMMER OF THE ANCIENT is Jodi's debut novel and Book One of the Silki, the Girl of Many Scarves trilogy. CANYON OF DOOM came next, and VALLEY OF SHADOWS hits the shelves summer of 2016, completing this exciting and fun adventure-mystery set in the Navajo Nation. Next on the horizon? A historical mystery novel set in the 1930s told through the eyes of a sharecropper's daughter.

10 thoughts on “Why Farm Wives Prefer Romance Novels (a theory)

  1. Catherine Johnson

    What a fascinating insight into the life of a farmer’s wife. I bet that’s dead right about escapism for them. They work so hard! I love anything with good writing especially if it is poetic. Day to day life is far from poetic, so that’s my escapism 🙂

    1. Jodi Lea Stewart Post author

      Women in the country have always worked circles around the rest of us, haven’t they? My mom could “rustle” up enough grub to feed a whole pack of hungry cowboys during roundup time on our ranch when I was a kid. Later in her life, when she took up bird hunting, she’d hunt with the men all day…then fry up the quail and pheasant with biscuits and gravy and homemade pie that night. I know. It’s boggeling! Great to hear from you, Catherine!

  2. Kim Griffin

    Jodi, I have to be honest ~ I’ve never been into romance novels. BUT your post made me wanna pick one up 😉

    I take a journey every time I pick up a great book, no matter the genre and it is definitely an escape.

    Great post!

    1. Jodi Lea Stewart Post author

      Actually, Kim, I have read very few myself. The ones I’ve enjoyed are heavily historical with great writing. If I remember right, the older Harlequin Romance novels were mostly sweet…not too racy. That’s okay with me! *blush*

  3. Prudence MacLeod

    Wow, I love this. I grew up in that era, and this post was a wonderful walk down memory lane. I’d bet good money that farm wives still love romances, My mom is in her eighties and still reads them. Great post.

    1. Jodi Lea Stewart Post author

      Your mom sounds like a real kicker. Mine is in her eighties also and still drives 1,000 miles to see her sister whenever she feels like it. Crack shot with a gun, too. Little ring-tail-tooters, aren’t they? 😀 I’ll bet you’re right about the farm wives. Sure hope I hear from some of them out there. I’m curious, aren’t you? Come back and visit me soon, Prudence!

  4. Jack Remick

    Mini-vacations in Aspen. Jayne Ann Krentz has a book called Dangerous Men and Adventurous Women. It’s an anthology of writings by romance writers. She has some ideas there that might add to your theory. Nice post, good insights all the way. Check out Lemon Custard for another cut on the farm wife.

    1. Jodi Lea Stewart Post author

      Sounds like interesting reading, Jack. Thanks for visiting me. Come back often. I’m trying to up my blog posts to 3 x week. Not quite there, but trying!

  5. cora

    Your theory seems perfectly valid. I read all over the place and — romance, too. Escapism into a place where the world is right for awhile, and you can be the perfectly adored woman for a bit is not to be looked down upon.

    1. Jodi Lea Stewart Post author

      It’s escapism on steroids, Cora! I think it’s healthy to visit our little “woman caves” whenever we can. They are places, as you said, where we are totally acceptable and perfectly adored. Whether those caves are in romance novels, in our own homes or on the pages of our writing work-in-progress, they rejuvenate and refresh. Great to hear from you, fellow Twitterer!


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